Fashion-first · AI-native · Built for SEA

Southeast Asia's thrift market is huge. No one owns it yet.

ThreadLine is the fashion-first, AI-native marketplace for SEA's secondhand boom — discover, bid, and buy without ever leaving the platform.

Sellers list and sell for free. ThreadLine earns a small buyer protection fee at checkout.

$18B+

SEA secondhand fashion TAM, growing to $33B by 2030

62%

of Gen Z in SEA bought secondhand in 2023

90%

of thrift store owners surveyed would sign up

95%

of shoppers surveyed want one consolidated platform

How it works

Discover, bid and buy — all without leaving the platform

01

Discover with AI

Describe what you want in plain language — “Y2K denim jacket, size S, under $30” — and semantic search surfaces real matches instantly.

02

Bid, on-platform

Place an offer and ThreadLine negotiates on the seller's behalf using their floor price. No more haggling over DMs.

03

Pay via PayNow or PayLah

Checkout happens entirely in ThreadLine with a transparent buyer protection fee — no bank transfers, no meet-up cash.

Trust & authentication

Built for high-value transactions, not just anonymous flips.

Verified sellers, independent third-party authentication for designer pieces, and a buyer protection fee that holds payment until you confirm receipt.